Forge Intelligence Tools

Built for product leaders who need answers, not dashboards

Three tools designed around the decisions mid-market SaaS leaders actually face — competitive positioning, strategic transitions, and retention. Each one gives you a board-ready output in minutes.

Live — Private Beta
Competitive Signal Monitor

Map your full competitive landscape — direct rivals, substitutes, and the status quo alternatives your customers actually consider. Get a synthesized weekly briefing with urgency-ranked signals and an AI disruptability score your board will actually understand.

Coming Soon
Hardware-to-SaaS Transition Scorecard

Most hardware companies underestimate how far along — or behind — they are in the transition to recurring revenue. This scorecard gives you an honest read on where you stand across product, GTM, pricing, and org design, plus a prioritized action list to close the gaps.

Coming Soon
Churn Signal Analyzer

Customers rarely leave without warning — they just stop saying it out loud. This tool surfaces the behavioral and market signals that predict churn before the renewal conversation, so you can get ahead of it. Built for the companies that find out too late.

Forge Product Strategy

Competitive Signal Monitor

Most product teams spend weeks trying to build a competitive picture. This tool does it in about 3 minutes — and gives you something you can actually take to your board.

1
Your business
Tell us what you do and who you solve it for
2
Competitive landscape
Direct rivals, substitutes, and the status quo your customers weigh
3
Strategic context
Calibrate the output to the decision you're actually trying to make
4
Your briefing
AI-synthesized signals, urgency scores, and a disruptability assessment ready to share
Intelligence Briefing AI Synthesized
Executive Summary
5
4
3

Get Your Briefing

Enter your details and we'll send a verification code to your email. Takes about 30 seconds.

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Forge Product Strategy

Competitive Signal Monitor

Beta Access Full

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Forge Product Strategy Competitive Signal Monitor
Private Beta
1Your Business
2Competitive Landscape
3Strategic Context
4Your Briefing

Step 01 of 04

Tell us about your business

Start with what you know. The tool will research your company and frame the problem you solve — then use that to map your full competitive landscape.

By the end of step 1, you'll have a clear problem statement — the strategic framing the rest of your briefing is built on.
Researching your company...
Based on my research + what you've shared

Does this accurately reflect the problem you solve?

Step 02 of 04

Your competitive landscape

The tool has identified the full landscape of alternatives your customers consider — not just your direct competitors. Review what it found, add anyone it missed, and select what you want monitored.

💡 Not sure about some of these? That's completely normal. The tool surfaces options you may not have thought of — including substitutes and the status quo alternatives that quietly lose you deals. Add anything, remove anything, and don't worry about being exhaustive on the first pass.
Mapping your competitive landscape...

Step 03 of 04

What are you trying to decide?

This helps the AI weight the signals it surfaces toward the decision you're actually facing — instead of giving you a generic overview of everything happening in your market.

After this step you'll get a full intelligence briefing with urgency-ranked signals, an executive summary, and your AI disruptability assessment.
Synthesizing intelligence briefing...

Intelligence Briefing

AI Synthesized
Executive Summary

Signals — ranked by urgency